Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.tartteshop.com (the “Site”).

Effective Date: May 9, 2024

Personal Information We Collect

When you visit the TARTTESHOP website or store, certain information may be automatically collected and managed by Suzhou Wowangxin Technology Co., Ltd., the company that operates and manages the TARTTESHOP brand and its online store.

This information may include details about your device, such as your web browser type, IP address, time zone, and certain cookies installed on your device. In addition, as you browse our website, we may collect information about the individual web pages or products you view, the websites or search terms that referred you to our store, and information about how you interact with our website.

We refer to this automatically collected information as “Device Information.” This information is collected, processed, and managed by Suzhou Wowangxin Technology Co., Ltd. to help us operate, maintain, improve, and optimize the TARTTESHOP website, enhance user experience, and better understand how customers interact with our online store.

Company Information

Brand: TARTTESHOP
Operated by: Suzhou Wowangxin Technology Co., Ltd.
Registration Number: 91320582MADMW6EB0B
Established: May 9, 2024

Office Address:
No. 3 Yongxin Road, Jinfeng Town,
Zhangjiagang City, Suzhou,
Jiangsu Province, China

Customer Support Email:
support@tartteshop.com

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How Do We Use Your Personal Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site, including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations.

Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud;
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud, in particular your IP address, and more generally to improve and optimize our Site, for example by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above.

For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We may also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy.

You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: https://www.networkadvertising.org/understanding-online-advertising.

You can opt out of targeted advertising by using the links below:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://myadcenter.google.com/
• Microsoft: https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you, for example if you make an order through the Site, or otherwise to pursue our legitimate business interests listed above.

Additionally, please note that your information may be transferred outside of Europe, including to countries where our service providers or business partners operate.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information, subject to any legal, accounting, tax, fraud-prevention, or other record-retention requirements that may apply.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Minors

The Site is not intended for individuals under the age of 18.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at: support@tartteshop.com

TARTTESHOP
Operated by Suzhou Wowangxin Technology Co., Ltd.
Registration Number: 91320582MADMW6EB0B
No. 3 Yongxin Road, Jinfeng Town,
Zhangjiagang City, Suzhou,
Jiangsu Province, China
Email: support@tartteshop.com
Phone: +86 18186433149

How We Use Collected Information

We collect personal information for purposes including order processing, payment confirmation, shipping and delivery, customer support, responding to inquiries, improving our website and services, and complying with applicable legal obligations.

Third-Party Sharing

We do not sell personal information. We may share personal information with third-party service providers that help us operate our website, process payments, fulfill orders, deliver packages, and provide customer support. These providers are only given the information necessary to perform their services and are expected to protect it. We may also disclose information where required by law.

Retention Period

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by applicable law.

Your Rights

You may have the right to request access to, correction of, or deletion of your personal information, to withdraw your consent where applicable, or to object to or restrict certain processing. To exercise these rights, please contact us at support@tartteshop.com.

Governing Law

These terms and any dispute arising out of or in connection with them shall be governed by the laws of Jiangsu Province, China.